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Jump up ^ Sebastián, Valenzuela; Namsu Park; Kerk F. Kee (2009). “Is There Social Capital in a Social Network Site? Facebook Use and College Students’ Life Satisfaction, Trust, and Participation”. Journal of Computer-Mediated Communication. 14 (4): 875–901. doi:10.1111/j.1083-6101.2009.01474.x. Establishment of customer exclusivity: A list of customers and customer’s details should be kept on a database …

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Graph Complex network Contagion Small-world Scale-free Community structure Percolation Evolution Controllability Graph drawing Social capital Link analysis Optimization Reciprocity Closure Homophily Transitivity Preferential attachment Balance theory Network effect Social influence A social media strategy for me meant narrowing the social networks to Facebook and Twitter (owing to time). Once I got going, I started seeing …

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Tumblr has faced some criticism in recent months for changes its made —a controversial change to its dashboard design earlier was met with pushback— but the company’s colorful community appears to be staying on Tumblr. Quite simply, earned media refers to the exposure you’ve earned through word-of-mouth. Whether that’s content you’ve distributed on other websites …